-When you really think about it, there's a lot of content out there you can take in. I mean, a LOT of content. As I got my latest copy of a magazine I barely read the other day right around the time a few new albums came out to download and while I was ready to check in on some TiVo'd shows I have, it really sunk in. Between the 500+ channel universe we're in, the amount of web sites that feature blogs and other original content growing every day and the sheer volume of books and magazines available to us, I don't think there's ever been a time in human history where there's this much to read, listen and do.

However, as we're taking in a lot, we're also missing a lot because of content overload. I love the fact I have so many free options to read (sorry, skim) and listen to, but I'm having a problem deciding what I spend my time with so I'm not in front of a computer 24/7. What takes precedent in your life? Are magazines even important anymore? What about newspapers? 

-Never assume everyone is as plugged in as you. My parents have dial-up and my dad doesn't have, nor does he want, an email address or a cell phone. Where they live, 'more bars in more places' means more places to buy alcohol.

-I saw The Incredible Hulk last night and thought it was a really fun, entertaining movie. Part of my desire to see it was the ratings on Rotten Tomatoes, which seems to be the quick hit destination for how valid a movie is. The site really nailed it: give people a quick approval rating based on what criteria demographic you establish (the infamous Tomato Meter) and support it within one sentence descriptions from various critics around the country. I can evaluate a movie in 30-60 seconds if I'm on the fence and see what others are saying after I leave the movie and go home. 

-How often do you think about a site's navigation and layout when you go to it? Only when you have an issue or can't find something? I often wonder if people that went to the sites I frequent would be overwhemed/confused and vice versa. 

-Why don't more companies tell you who their staff is? I was looking for a marketing person at a company the other day and nowhere can you even get a sniff of who the right person is. I know there's Linked In and Spoke and others, but why is this such top-secret information? 

-Is there anything worse than attempting to take advantage of a promo or free service only for the link to not work or the video not to load? Test...test...test!